Latest News

Bega Special Tools Seminar at Holiday-Inn Al-Khobar

begaspecialtoolsOn October 12, 2011, Bega Tools Seminar took place in the very well equipped Khalid Hall at Holiday- Inn Hotel, Al-khobar, Saudi Arabia. It was hosted by joint effort of Marketing & Sales Department Dammam.

A number of participants from different Industrial sectors from Dammam Region had attended this event. The participants were mostly are from Engineering, Technical & Factory Background.

Mr. Frank Garittsen - CEO of Bega Tools had conducted the technical training.

The social program included a Tea, Coffee & Snacks and a Lunch offered by AFI to the participants. This program has provided a good opportunity to know business channels better in a more casual environment.

The feedback from the participants confirmed that the seminar was very much appreciated as well as  that there is a pressing need for more practical approaches and to follow up with them to get maximum inquiries.

The seminar was started with introductory note by Mr. Fazal Kashif, Product Support Engineer for Bega Tools, who gave an excellent introduction to the seminar and overview of the entire program.

Later On, Mr. Ravisanker - Sales Director, introduced AFI, its Divisions & Products which gave attendees an overview about our company. He informed not only some initiatives in the area of Sales, but also emphasized several important issues, such as the need for better insight of the tools in close relation with Industry requirements & thus organizing more Products trainings.

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Saudi Transtec 2011 – 25% increase of visitors

sauditranstec2011

SAUDI TRANSTEC is the only Saudi Arabian Transport and Logistics Exhibition & Conference held in the Eastern Province. The event was arranged to developed and provide the Transport, Logistics, Materials Handling and Warehousing sectors in Saudi Arabia.

On October 17-19, 2011, AFI has again take part on this event, which held at Dharan International Exhibition Center. It is AFI’s second time participation in this exhibition to showcase our Transportation and Cargo Handling Solutions. As per the record made by the organizers, there was a 25% increase of the visitors comparing to last year. It’s an indication that the show was attracting keen interest to those who are involved in transportation and logistics business.

Big companies like, DHL, FedEx, TNT and Aramex have their big stands in prime locations.  And of course AFI will be behind them, in this exhibition we have displayed our Side Curtains, Tail Gates, and Truck mounted Cranes, and other related products which typically used in logistics companies. Most of these products are being installed and fabricated in our factory. 

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AFI - becomes well known brand in all GCC Companies - PetroChem Arabia 2011



petrochemarabiaIn the past years AFI has been actively involved in exhibitions of different industrial sectors. In return AFI becomes more distinguished and well-known brand in all GCC companies.

On October 9-11, 2011, AFI had participated in Petrochem Arabia. The event was held at Dharan International Exhibition Center, it was organized by BME - Global. It was a great event which only happened once in two years. There were large numbers of visitors rushed to AFI booth especially on the first day of exhibition.

Our new partner 3M got the opportunity to display their product at the prime location of our booth. Their Manager and Support engineer had a chance to receive the maximum visitor they had, and introduces their products which specially offered through AFI.

Samsung Engineering, one of the visitors during the exhibition visited AFI Headoffice two days after the event. They met our Executive Director Mr. Erik Van der Ende and Sales Director - Mr. Ravisankar Kesavan. Samsung is one of the big and well-known contractors in Oil and Gas Sector, they had gained their reputation in this field through their numerous project experience. They have also play a big role in Piping Installation industry, which they required a huge number of seals.  

In view of the above, Samsung was impressed with AFI and interested with our capabilities to support their projects in the region.

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AFI – PARKER Aiming for long term Partnership

afi-parkerAFI proudly announces the signing of strategic partner Agreement with Parker. Chairman Mr. Ibrahim Ali Al-Rashoodi along with the Executive Director Mr. Erick Van der Ende represented AFI and Mr. Charlie – President Europe and Middle East. Mr. Mufid Amin GM – Middle East and number of Vice Presidents represented Parker. This became a reality in a grand ceremony at the Parker Hannifin Headoffice in Itoy, Geneva on June 17, 2011.

Parker Hannifin a global Fortune 300 company with customers in 46 countries is the Leading supplier specialized in Hydraulics, Pneumatics and instrumentation. It is a manufacturer and designer of technologically advanced products and systems, while AFI is the number one distributor and suppliers for Hydraulic Products with high profiled engineers and 17 retail outlets in the GCC. The partnership between the two organizations will provide advancement in the products and services that will result in better customer satisfaction and in turn the increase of revenue for both the parties. This agreement authorizes AFI to distribute Parker Products in 4 countries in Saudi Arabia, Bahrain, Qatar and Kuwait. AFI hopes that this partnership will give more business to the company by acquiring orders for Parker products from our top customers especially in the Oil & Gas Industry, and Offshore. 

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Project Qatar - 2011 Exhibition

projectqatar

AFI selected the theme - "Solutions for the Construction Industry" in Project Qatar Exhibition held on May 2 - 5, 2011 at Doha Exhibition Center - Qatar.  We have had highlighted our foundation equipment in support to the booming construction industry in Qatar. It was a prestigious event with over 1700 participating companies in 65, 000 square meter site. We received many potential customers in our booth not only for construction equipment but as well as Industrial and other products. Our suppliers like ALUP, RICE LAKE & LSI, were there to support us together with AFI - Qatar Team.

Project Qatar had achieved its impressive growth of 76% of space hosting exhibitor from local and international companies.  It was the leading construction exhibition serving the construction needs in Qatar, at present Qatar is witnessing impressive growth for the last decade reflecting the goal to make the country a regional hub for education, sports, hospitality & tourism. Winning the bid to organize the FIFA World Cup in 2022 has put on the fast burner large scale projects related to sports facilities, transportation, hotels, infrastructure, and many others.

 
 
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Power Luber -14V

powerluber

Part Number: 5HL009400-00 (1442-E)

New Product Range

fiorellapic2 AFI introduces its new product range, the Fiorella wheelchair lifts. Fiorella lifts utilize cutting edge materials and operate with a single lift arm, making them incredibly compact.
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